FirstBorn-UK

Imagine the scene: Dad takes the toddler to the park, where another child is playing with a toy digger in the sandpit. Toddler walks right up and snatches the digger from the other child. After all, there's nothing as attractive as another child's toy to most under-2s.

Before Dad has even got to the toddler, you can bet the other child's mother / grandmother / au pair is straight in there, mediating between the two warring children.

But would they be so quick to cut in if it had been Mum taking the toddler to the park? read more »

TP Toys, the UK's leading manufacturer of outdoor toys, launch competition to find a child to star as the face of their new 2009 brochure.

TP, the UK's leading manufacturer of outdoor toys is looking for children to star as the face of their new 2009 brochure read more »

Trunki, the award-winning ride on luggage for traveling kids, launches its newest upgrade. TOWGO comes with all the same ride on pull along features of the original Terrance (blue) & Trixie (pink) and the benefits of new added features, such as teddy bear straps inside lockable catches, making TOWGO a 'Wheelie Posh Ride' read more »

In today’s consumer culture, a trip to the shops has become more than just a chance to buy the essentials of life. It’s become a leisure activity in itself - something to distract us from the routine of daily life. For parents in particular, advice on what to buy comes from all sides, from adverts on television, glossy catalogues, baby magazines and baby shows. read more »

Americans potty training far later than any other country, a detrimental trend one program aims to change. read more »

Far from being an enjoyable prelude to a relaxing break, planning the family holiday is likely to leave mums feeling stressed and tempted not to go away at all, according to new research from Holiday-Rentals.co.uk. The survey of over 1,000 UK mums has revealed that 84% are left to plan the family holiday by themselves, with 60% finding it a stressful experience. The problem has reached such an extent that many have considered not going away at all due to the stress of trying to plan the perfect getaway. read more »

Buying clothes for your baby can be a daunting experience. Firstly, the variety, cost and sizes of clothes available for babies are as wide as those available for adults. Then there are obvious questions to consider like whether the clothes are meant for regular use or for special occasions. And the biggest consideration apart from safety and comfort would be the fact that babies grow at an astounding rate, so clothes worn by a new born are significantly different from those worn by a six-month old baby and buying a lot of clothes is not advisable. read more »

Kids no longer have excuses for losing track of daily chores and routines like getting ready for school, doing chores or preparing for bed, thanks to a new timing system, On Task On Time for Kids. Invented by Moschel Kadokura, a mother of triplets plus one, On Task On Time for Kids uses an innovative, fun system that guides children to independently complete morning, afternoon and evening tasks. read more »

As a new parent, it’s a question that you’re sure to have asked yourself - and probably struggled to answer. Are you going to let your baby watch TV? Since the advent of children’s TV, whether or not babies should be allowed to become television viewers is a topic that seems to rarely leave the news. read more »

Modern new line offers parents stylish yet practical blankets that baby will flaunt from birth through toddlerhood.

Mairzey Dotes, an independent accessory line of modern, vintage baby blankets, announced today the launch of their 2008 Collection. The new collection features reversible blankets, receiving blankets, and luxe gift sets which combine the two. read more »